INTERVIEW WITH THE DIRECTOR OF MATECO MEXICO

The expansion of mateco across Mexico

Mateco is a global leading company in the sale and rental of specialised machinery and equipment, particularly excelling in the field of industrial machinery, especially aerial work platforms. In Mexico, Mateco has been operating for two years, during which it has experienced significant growth. In this brief but intense period, the company has established itself as a strategic and reliable partner for professionals across the country, contributing to the sector’s development with high standards of safety, efficiency, and cutting-edge technology. Join us in this interview where we explore their vision, achievements, and expectations in this key market.

1. How has the machinery rental market in Mexico evolved in recent years, and what role has Mateco played in this transformation?

Over the past decade, the machinery rental market in Mexico has undergone significant changes. In particular, the lifting sector has reached a remarkable level of professionalism, driven by the arrival of new companies and high-profile projects demanding stricter safety standards. Mateco, with a presence in 16 countries and a fleet of approximately 47,000 units worldwide, is a key player driving this transformation. Furthermore, I can say that, thanks to our international experience, we have been able to raise safety and efficiency standards in the Mexican market, which continues to grow steadily.

2. What technological innovations has Mateco implemented to improve efficiency and safety in the equipment it rents out?

Technology and safety are fundamental pillars for Mateco. Currently, our entire fleet is equipped with GPS monitoring, which allows us to track equipment parameters in real time from our control centre in Mexico City. This information is valuable both for us, as it enables us to maintain the safety of our staff, and for our clients, with whom we share data that helps optimise their operations. Additionally, we are pioneers in renting high-reach machines such as the Ruthmann T900HF platforms, which reach up to 90 metres. These machines are currently working on flagship projects like refinery construction, power plants, airports, and the renewable energy sector.

3. What sustainability initiatives has Mateco adopted in its operations to reduce the environmental impact in the heavy machinery industry?

Reducing environmental impact is one of Mateco Group’s priorities in all countries where it operates. In Mexico, over 50% of our fleet is already electric, and we aim to increase this percentage annually. Moreover, we have invested in digitalisation and the implementation of automated processes that help protect the environment. A tangible example is the reduction of paper use by 90%.

4. How does Mateco ensure customer satisfaction in such a competitive market, and what tools do you use to improve the user experience?

For Mateco, offering an excellent customer experience is fundamental to business success. We are keen to stay close to our customers and maintain constant feedback, which is why we measure satisfaction through surveys that evaluate not only the overall rental experience but also every stage of the process, such as the sales team’s service, punctuality in logistics, the billing process, and more. We have a fleet of more than 1,000 machines less than two years old, which helps minimise technical issues and optimise production time. We know that Mateco machinery’s involvement in projects such as the Tren Maya, Dos Bocas Refinery, Tulum Airport, and the energy, hospitality, and events sectors, among others, is key to our success.

5. What are Mateco Mexico’s growth plans for the next five years, both in terms of geographical expansion and service diversification?

Mateco is a relatively young company in the Mexican market; however, we have achieved great acceptance and penetration in just two years. Currently, we have five fully operational branches in some of the country’s most important states, including Mexico City, Monterrey, the Bajío region, and Cancún. We have full confidence in the growth potential of the Mexican market, and our investment strategy will remain steady. Our objective is to significantly expand our coverage across various regions of the country over the next five years, in order to better meet the rental needs of our clients.